
7 Ways to Boost Your Investment Property’s Street Appeal
When it comes to investment properties, street appeal is more than just a cosmetic touch – it’s a powerful way to attract quality tenants, reduce vacancy times, and potentially increase rental income. With a few strategic updates, you can ensure your property stands out in a competitive market without breaking the bank.
Start with Smart Landscaping
A neat, well-planned front garden can make a striking first impression. Consider low- maintenance options like native grasses, succulents, and hardy shrubs that can handle Australia’s varied climate. Adding fresh mulch, trimming hedges, and installing simple garden edging can make a big difference without a massive budget. Think of your garden as a frame that sets the tone for the entire property.
Modernise Your Front Door and Entryway
The entry is the first thing tenants see, so make it count. Choose a contemporary front door colour like slate grey, rich burgundy, or a classic crisp white, and pair it with a sleek, modern door handle or digital lock. Add a statement doormat and a few potted plants for a welcoming touch.
Light Up the Pathways
Outdoor lighting isn’t just practical – it adds significant curb appeal and improves security. Install solar-powered path lights, subtle wall sconces, or motion-sensor lighting to brighten walkways and entry points. Opt for warm-toned bulbs to create a more inviting atmosphere for potential tenants during evening inspections.
Update Your Property’s Details
It’s often the little things that catch the eye. Swap out dated house numbers and mailboxes for sleek, modern designs in brushed metal or matte black. These small upgrades can dramatically improve the perceived value of your property.
Clean, Repair, and Refresh
A fresh, clean exterior speaks volumes. Pressure wash your driveway, pathways, and walls to remove dirt and stains. Consider repainting or repairing any chipped or cracked surfaces to ensure the property looks well-cared for.
Create a Family-Friendly Fence and Boundaries
A sturdy, well-presented fence not only frames your property beautifully but also appeals to a wider range of tenants. Families with young children and pet owners often prioritise secure, fully fenced yards, which can be a significant advantage when marketing your property. Opt for dark, modern colours like charcoal or deep green to complement the surrounding landscape and add a touch of sophistication.
Add a Personal Touch
Even if your property doesn’t have a large front porch, small touches like outdoor seating, planters, or a stylish bench can add personality and warmth. It’s about creating a sense of welcome and comfort for prospective tenants.
Why Street Appeal Matters for Investors
First impressions can make or break a rental decision. Well-maintained properties not only attract quality tenants but also tend to achieve higher rental returns and shorter vacancy periods. It’s a simple way to stand out in a crowded market without extensive renovations.
Need expert advice on boosting your investment property’s street appeal? Contact Club Property Management for tailored insights and support. Email leasing@clubpropertymanagement.com.au.